On the first anniversary of the launch of Business Advantage 360, its digital dashboard for business owners, Bank of America has announced that it can now integrate data from third-party business applications to provide a more complete financial picture for small businesses.
Complementing the existing offering, which provides a view of business cash flow and access to real-time expertise and guidance, Business Advantage 360 can now seamlessly integrate data into the dashboard from QuickBooks Online, RUN Powered by ADP, G Suite by Google Cloud, and Google Analytics.
“One year after launching Business Advantage 360, we’re taking this solution to the next level to help our clients focus on the many other tasks that make their businesses successful,” said Sharon Miller, head of Small Business at Bank of America. “The insight and data integration upgrades create incredible convenience for entrepreneurs to manage their businesses’ complete financial picture.”
Since launching in February 2019, more than 1 million Bank of America business owner clients have engaged with the platform. Additionally, Business Advantage 360 received Aite Group’s 2019 Impact Innovation Award in Cash Management and Payments for Customer Experience for Small Businesses.
“Business Advantage 360 has delivered an innovative and convenient solution for business owners to manage their cash flow,” said David Tyrie, head of advanced solutions and digital banking at Bank of America. “As we continue to cultivate strong client relationships through our high-tech capabilities combined with our high-touch approach, the integration of third-party applications provides an enhanced experience for business owners.”
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